Self-employment offers many perks such as the ability to be your own boss and control your own schedule while doing what you love. However, successfully managing your own business venture isn’t for everyone. It does require a large amount of dedication, passion, and hard work.
Building a strong networking base, preparing financially, and establishing the unique services you bring to the table will help to stay on track. Follow these steps to set yourself up for success.
1. Build Your Network
Networking is needed to grow your business and is one of the most effective ways to get a leads in place before you start work. Being set with your networking and skills as well as your persuasive sales pitch is helpful to build confidence, practice speaking about your services, and get advice from other industry professionals. Be sure to have independent contractors liability insurance secured so you can take on as many projects as you want with ease and confidence.
2. Develop Your Brand
The public will perceive your business through your personal brand, so developing a strong brand is an essential part of being self-employed. From your brand, future clients should be able to quickly and easily ascertain exactly what you do and what services you offer.
When building your personal brand, you will need to establish what makes your business unique and how to get that message out. Building a brand is integrated with marketing and developing a social media presence. Incorporate your branding and messaging across all social media channels with consistent tone and personality.
Creating a social media presence is helpful to stay in touch with your network, establish yourself as a trusted authority within your industry, and market your business. Use LinkedIn as a virtual resume and as a platform to network with people you are interested in working with. Twitter, Facebook, and Instagram can be used to maintain professional relationships and as branding/marketing tools.
3. Prepare Your Finances
You must make sure you’re in a good financial position to be in the independent workforce. It’s a good idea to have a cushion of several months’ income so there is time to secure future projects.
Consider what your bill rate will be prior to beginning any projects to help you set financial goals and expectations. This is the foundation on which you’ll build your business , so determining this amount ahead of time along with obtaining independent contractors liability insurance will provide peace of mind.
About Daniels Insurance, Inc.
At Daniels Insurance, Inc., we have a unique understanding of the risks that businesses like yours face on a regular basis. With the backing of our comprehensive coverages and our dedication to customer service and quick claims resolution, your business will be fully protected. For more information, contact us today at (855) 565-7616.